Posting Datesort ascending Title Publication Pay/Free
12/2018 An Introduction to Predictive Customer Lifetime Value Modeling Free
12/2018 Estimating Customer Lifetime Value Using Machine Learning Techniques IntechOpen Free
12/2018 10 Statistics You Need to Know About Influencer Marketing Free
11/2018 eMarketer Releases New Addressable TV Ad Spending Estimates eMarketer $
11/2018 B2B Marketing Data Capturing and Managing Data for Actionable Insights emarketer $
11/2018 Understanding Programmatic TV advertising International Journal of Advertising Free
11/2018 Customer Behavior Mining Framework (CBMF) Using Clustering and Classification Techniques Journal of Industrial Engineering International Free
11/2018 The Development of Innovative CRM E-Commerce: The Case of Binus Business Review Free
11/2018 Connected TV Advertising eMarketer $
11/2018 12 CRM Features and Why You Need Them Capterra Free
11/2018 Advertising on Hulu, Everything You Need To Know Ignite visibility Free
11/2018 Case Study: Max Factor China Rejuvenates Customers' Loyalty With Social CRM Forrester $
11/2018 Social TV: How Social Media Activity Interacts With TV Advertising GfK Marketing Intelligence Review Free
10/2018 Most Important Social Media Metric According to Social Media Marketers Worldwide eMarketer Free
10/2018 Evaluation and decision making in social media marketing Management Decision. Free
10/2018 5 Ways the GDPR Will Impact Your Facebook Ads Free
10/2018 A guide to customer lifetime value, customer acquisition cost, and unit economics TechInAsia Free
10/2018 Social Media Marketing Performance Benchmarks, Worldwide Kenshoo Free
10/2018 GDPR for Marketing: The Definitive Guide for 2018 Free
10/2018 The Updated Guide to Facebook Ad Placements [Infographic] MarketingProfs Free
10/2018 How to Target Car Shoppers on Facebook, Post-Cambridge Analytica Scandal Dealer Magazine; New York Free
10/2018 SaaS Metrics 2.0 – Detailed Definitions Free
10/2018 Measure The Return On Sales and Marketing Investments with the CLV:CAC Ratio Klipfolio Free
10/2018 Understanding Customer Engagement - How to Map and Make Sense of the Metrics that Matter eMarketer Pro $