LOCAL MEDIA TRACKING STUDY

Image of a search field superimposed on a Mac laptop

In this top-line summary report, you will see national trends (2015 - 2017) as they relate to media usage for finding local business information. Specifically, 86% said they used a search engine to find a local product or service in the past month. Do you want to find out which media is the most/least trusted? Most/least accurate? Which media channels do consumers use when ready to make a purchase?

Publication: 
Emarketer Pro
Author: 
Danielle Drolet
Document Type: 
Research
Paywall: 
Free
Description: 
This survey of over 8000 consumers reveals key insights into local search trends & demonstrates the importance of local search engine optimization.
Meta Title: 
Local Search Engine Marketing Consumer Survey

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