There are currently 1309 Research Documents/Articles and Case Studies Available

Date Title Document Source Publicationsort descending Pay/Free
12/2015 Fresh perspectives on customer experience Research The Journal of Service Marketing $
12/2013 Optimization of the annual planning of targeted offers in direct marketing Research The Journal of the Operational Research Society $
6/2019 How Does B2B Social Media Marketing Differ From B2C? Research The Manifest Free
8/2016 Vendor Landscape: Marketing Measurement And Optimization Solutions Research The Marketing Measurement And Insights Playbook for 2016 $
3/2015 The State Of Cross-Channel Attribution Technologies 2015 Research The Marketing Measurement And Insights Playbook for 2016 $
11/2014 Marketing to Physicians in a Digital World Research The New England Journal of Medicine $
9/2013 Buying impulse triggered by digital media Research The Service Industries Journal $
9/2010 The Age-Neutral Customer Journey Research The Silver Market Phenomenon $
7/2016 The Future of Digital Video Research TMB Free
9/2014 How the industry is marketing menthol cigarettes: the audience, the message and the medium Research Tobacco Control $
8/2015 Gone are the days of mass-media marketing plans and short term customer relationships: tobacco industry direct mail Research Tobacco Control $
9/2013 Generation Y: evaluating services experiences through mobile ethnography Research Tourism Review $
3/2014 Social media marketing in the wellness industry Research TQM Journal $
8/2017 The Millennials are Here - How Generational Differences Impact B2B Buying Committees Today Research TradePub Free
11/2017 Maximizing LinkedIn for Business Research TradePub Free