There are currently 1309 Research Documents/Articles and Case Studies Available

Datesort ascending Title Document Source Publication Pay/Free
9/2012 Sales effects of in-store radio advertising Research Journal of Marketing Communications $
9/2012 Understanding social media effects across seller, retailer, and consumer interactions Research Journal of the Academy of Marketing Science $
9/2012 Survey Shows Consumer Goods Manufacturers Must Embrace Digital Marketing to Maximize Impact Research Gartner $
9/2012 Increasing the ROI of Social Media Marketing Research MIT Sloan Management Review $
9/2012 Social Media and Sports Marketing: Examining the Motivations and Constraints of Twitter Users Research Sport Marketing Quarterly $
9/2012 Design of an enhanced Integrated Management System with Customer Experience Focus: The Business Process Framework (also known as eTOM) and ISO9001 together Research International Journal of Computer Science Issues (IJCSI) Free
9/2012 Exploding the Legend of TV Advertising and Price Promotions Research Journal of Advertising Research $
9/2012 The Always Addressable Customer Research Forrester Free
8/2012 Media exposure through the funnel: A model of multi-stage attribution Research Carnegie Mellon University Heinz College Research Free
8/2012 Innovate Interactive Healthcare Marketing Without Rocking The Boat Research Forrester $
8/2012 Media Mix Modeling vs. Attribution Modeling: Which Is More Effective? Research Gartner $
8/2012 Case Study: Bonobos Uses Social Media to Grow Revenue 65 Percent Research Gartner Free
8/2012 Measuring and Fingerprinting Click-Spam in Ad Networks Research Microsoft Free
8/2012 Value Your Subscribers More Accurately Research Forrester $
8/2012 Improve With Simple Innovations Research Forrester $