Do This Not That: Email Best Practices that Drive Results

Organization
DMA
Date / Time
Tuesday, August 28th, 2018 - 1:00pm
Event Link
Webinar or Event Details

This fast-paced webinar explores what offers gain customers, what techniques are proven to work, and what is driving strong data-driven marketing results using email, emerging media and integrated marketing initiatives. This must-attend program will provide insight from actual campaign results exploring successful and failed attempts at using these techniques. Learn email marketing tactics that hold long-term value and drive results; Acquire measurable tactics for marketers to pull interested leads; Gain insight on integrated marketing initiatives based on actual campaigns.

You will leave this webinar knowing:

  • What trends are happening in email marketing today – and which actually work
  • How to double your open rates with a few easy tweaks
  • What pitfalls to avoid for email marketing
  • What has replaced content marketing as "king" in today's omnichannel world, and how you can leverage it for your campaigns