Webinars and Events

ANA Business Marketing
10/04/2018

Hard copy print does in fact work very nicely to compliment digital marketing efforts, and vice versa. The United States Postal Service (USPS) will share some examples of how brands have...

DMA
10/07/2018 to 10/09/2018

Advance Your Data and Marketing Mastery

Each year, &THEN becomes the global HQ for the data-driven marketing industry. It’s a place where ideas take root and business gets done. That’s...

Gartner
10/09/2018 to 10/11/2018

Discover next-gen tactics and strategies for B2B sales and marketing leaders.

Sales and marketing leaders are facing extraordinary changes in customer expectations, technology and the...

Media Channels

 

This website is designed as a resource to help companies and organizations access, share, and promote market research  and case studies that can help them better understand how to optimize their marketing campaign strategy.

Digital Social Media Image

While consumers scroll through Facebook or send an email, there’s an opportunity to grab their attention.

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Direct Mail Image

Technology may have its perks, but direct mail has a long history of success.

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Emerging Channels Image

Customers have way more purchasing avenues these days, but marketers can still advertise effectively.

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Integrated Communications Image

Creating an effective marketing strategy that represents an organization’s brand and meets business objectives is essential.

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Mobile Image

Consumers just can’t put their phones down and marketers are taking advantage of this.

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Print Image

Print marketing may be the traditional way of doing things, but it still works.

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Tv Radio Image

If marketing to a large audience, television and radio may be the way to win.

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Research Categories

The Customer Journey Image

The moment to influence the consumer is the most crucial.

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Campaign Objective Image

When strategies have a goal, success will follow.

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Marketing Channels Image

Print, Digital, Mobile. Each channel serves a unique purpose to a marketing strategy.

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Attribution Image

Each marketing channel plays a key role in a consumer’s purchasing decision.

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Media Types and Spending Image