The case studies profiled here show how integrating various marketing methods – print, direct mail, digital, mobile, television, radio, email, telemarketing and social media – have helped organizations increase their return on investment (ROI) in a multi-channel world.

Currently most of the case studies use direct mail as the medium. We would like to expand this library to include case studies that use a variety of media and welcome your suggestions. If you would like to contribute a case study, please reach out through the Contact Us button.

 

Case Studies

Date Postedsort ascending Title Industry Marketing Channel
5/2017 Board Game-Inspired Campaign Increases Repeat Purchases and Upsells Automotive Digital-Social Media, Mobile
1/2017 "Tree in a Tube" Campaign Cultivated Leads Energy / Utilities Direct Mail
1/2017 Bank used Dimensional Direct Mail to Increase Sales Opportunities Finance / Insurance Direct Mail
11/2016 Grocer Increased Sales through Enhanced Coupon Circulars Retail & Wholesale Direct Mail
10/2016 Insurance Company Expanded Client Base through Direct Mail Finance / Insurance Direct Mail
10/2016 Gaming Company Re-engaged Customers through Mailpiece Leisure / Entertainment Direct Mail
10/2016 Publisher Increases Subscription Rates with Personalized Bundles Technology & Communications Direct Mail, Print
10/2016 Eipper Realty Generated More Leads through Mail Campaign Real Estate Direct Mail
10/2016 Pet Clean Up Company Increased Awareness of their Unique Services Maintenance Services Direct Mail
10/2016 Motorcycle Manufacturer Uses Customer Feedback to Increase Engagement Automotive Digital-Social Media
10/2016 Real Estate Company Saw a 190% ROI with Postcard Campaign Real Estate Direct Mail
10/2016 Trade Show Gained Thousands of Attendees from Direct Mailing Leisure / Entertainment Direct Mail
10/2016 Car Dealership Uses New Buyer, Personalized Packet to Increase Loyalty Automotive Digital-Social Media
10/2016 Realty Firm Increased Response Using Direct Mail Campaign Real Estate Direct Mail
10/2016 Restaurant Increased Patronage through Postcard Campaign Food Service Direct Mail
10/2016 Grocer Used Customer Data to Create Marketing Profile for Each Store Location Retail & Wholesale Digital-Social Media, Direct Mail, Print
10/2016 Apparel Store Generated Over 900% ROI through Direct Mail Campaign Retail & Wholesale Direct Mail
10/2016 Yogurt Company Promotes Their Growing Business Food Service Direct Mail
10/2016 Beverage Company Increased its Distributers through Direct Mail Campaign Retail & Wholesale Direct Mail
10/2016 Direct Mail Used to Increase Catering Services During the Holidays Food Service Direct Mail
10/2016 Retail Store Engaged Customers through Postcards Retail & Wholesale Direct Mail
10/2016 Marketing Campaign Increased Support of Those in Recovery Healthcare / Pharmaceuticals Direct Mail
10/2016 Landscape Company Generated Thousands of Dollars Through Direct Mail Campaign Maintenance Services Direct Mail
10/2016 Retirement Center Expanded Client Base through Postcard Campaign Finance / Insurance Direct Mail
10/2016 Pharmacy Successfully Marketed Grand-Opening Event Healthcare / Pharmaceuticals Direct Mail

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